A spam banning frenzy is in full effect – DE-EVO-lution rules the day. Now, it’s more essential than ever to run away form serving up junk and instead focusing on building quality real content websites!
Oh no! The human reviewer offers your internet page inside their hot little hands and will read your words and search over your web site! Sounds like I am just talking about the DMOZ Open Directory or even the Yahoo Directory, but I am referring to Google and Yahoo!
It’s no secret, Google, Yahoo and even MSN are banning web sites in record numbers and it’s not just through the help of filters and algorhythms. In their quest to offer only the best top quality search engine results to their visitors, the major search engines are adopting directory-like human reviewing techniques!
Search engines will have employees whose primary job would be to surf the web trying to find spam and to allow them to push a button and ban every website they are offered across which they feel really should not be on the first page.
Mainly on the top of their lists for human review are internet sites that will get complaints (usually AdSense type sites) alerted by web forms on the search engine listings that permit do-gooder surfers to easily report web sites and point to them as spammers. Some individuals even volunteer to rat on spam sites. And when that’s insufficient, there exists a pretty good possibility the competition will put your sites with the ringer and if they uncover any spamliness they are going to rat you.
Actually, it’s most likely that it must be your competition that is fingering the websites to obtain banned since they may be angry at losing the top position to a competing marketer. The sole solution is always to play through the rules! Wait – you can find no published rules… just a mantra saying do no evil…
But what about those who make web sites with good intentions? They’re not evil. They just don’t continue on each of the top talk about this sort if thing and they make a few mistakes like repeating keywords excessively.
And SEO aka Search Engine Optimisation – I become the sensation that THEY (Google) think this really is EVIL. SEO optimizes pages for better rankings. We need to not accomplish that – should we
Well – it’s not immoral or unethical so I’ll rise from the big G and say YES we need to do those ideas… but we have to bear in mind that some human reviewer may not agree with us and push the button and banish us! Ouch! That hurts!
It’s just not safe to employ borderline techniques these days. Overly hyped up pages with a lot of ads or JUST AdSense may seem to be strictly commercial. That in itself is not really bad, but they want encyclopedias to rank on top too. Not just commercial pages.
The reason is really pretty obvious if you try to see things through the search engine’s perspective.
What’s happening is that there are so many vast amounts of webpages out there that the major search engines are experiencing a harder and harder duration of indexing and cataloging all of the website pages their crawlers are spidering. Combine the huge growth of the web with the proliferation of webmaster software that can build a large number of junk pages at the push of the mouse, and you’ve got a bulging inventory of webpages.
Those machine generated junk pages are clogging the hard drives and servers of the major search engines.
To be honest that those who are the shoppers of the search engines, have been complaining quite vocally that too many webpages that appear on the first page of the search engine results are simply web pages with links to many other webpages. Junk directories with scraped search results. Designed for AdSense (MFA) sites who want nothing more than an advert click.
You know what I’m talking about. In other words, the automated within your face commercial junk is rendering it unpleasant and frequently challenging for the search engine customers to discover real content webpages.
So… to have their customers from looking elsewhere, all of the search engine listings are now aggressively blacklisting garbage web sites and removing them off their indexes.
Webmasters beware, the major search engines are cleaning house and the free ride is finished. This means that the zillions of machine generated junk pages, that are presently an epidemic, can no longer make webmasters money like they used to, if kdrevv money at all.
There is a better way though, and it also actually includes a long term profit stream attached…. real content internet sites! Yes, why not build web sites with real content which will last the test of time? Why build junk sites which will bite the dust when you can spend some time on stuff that last? That’s the ticket! Build sites that last!