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While developing mobile phone applications, businesses target Android due to the massive worldwide mobile operating-system market share. Alphabet has made Android available as an open source mobile platform. Also, it updates the mobile operating-system at regular intervals with extra features and enhancements. But the penetration rate of individual versions of the mobile operating system differs.

Alphabet does not regulate the Android smartphones, tablets, and phablets manufactured by various companies. Hence, the devices manufactured by different companies come with varying hardware features despite being powered by the same version of Android. This is why; it might be essential for developers build mobile apps by targeting a wide range of devices powered by different versions of Android.

While planning, developing, and testing the mobile app, they need to focus extensively on its accessibility, functionality, performance, usability, and security of the mobile app to help keep the users engaged regardless of their choice of Android device. Also, they have to explore methods to create the app deliver personalized user experience across varying devices and operating-system version. They further need to address several common challenges to build up a robust Android app.

As said before, the market share of individual versions of Android differs. In accordance with the latest data released by Google, the latest version of the mobile operating-system – Nougat – includes a market share less than its predecessors – Marshmallow, Lollipop and KitKat. Each new version of Android comes along with several additional features and enhancements. The developers have to include specific features inside the app to make it deliver optimal user experience by making the most of these new features. At the same time, they also need to ensure that the app delivers rich and personalized user experience on devices powered by older versions of Android. The developers must target multiple versions of Android to create the applying popular and profitable inside the short term.

Unlike other mobile operating systems, Android is open source. Alphabet allows device manufacturers to customize its operating system based on their specific needs. Also, it does not regulate the Android devices launched by various manufacturers. Hence, the devices have varying hardware features despite being powered by the same version of Android. For instance, two devices powered by Android Nougat may vary from each other in the class of display screen size, resolution, camera as well as other hardware features. While developing an Android app, the developers need to ensure that it delivers personalized experience to every user by accessing all hardware highlights of his device.

Google has not released any common ui (UI) designing process or rules for the mobile app developers. Hence, most developers build Best Android Apps without following any standard UI development process or rules. If the developers create custom UI interfaces in their own way, the apps do not look or function consistently across different devices. The incompatibility and diversity of the UI affects an individual experience delivered by the Android app directly. The smart developers opt for responsive layout to keep the UI consistent across many devices. Also, the developers must test the UI of the mobile app comprehensively by combining both real devices and emulators. But often developers discover it daunting to develop a UI which make the app look consistent across various Android devices.

Most developers use third-party APIs to enhance the mobile app’s functionality and interoperability. But the quality of third-party APIs designed for Android app developers differs. Some APIs are equipped for a specific version of Android. Hence, these APIs tend not to work with devices powered by different versions from the mobile operating system. The developers need to explore ways to produce a single API focus on different versions of Android. However they often find it challenging to have the app work smoothly on different cfbska devices with the same group of APIs.

Its open source nature makes it much simpler for device manufacturers to customize Android based on their specific needs. However the openness as well as its massive market share made Android at risk of frequent security attacks. There are numerous occasions when security of an incredible number of Android devices continues to be impacted by security flaws or bugs like Stagefright, ‘Certifi-gate’ mRST, FakeID, Installer Hijacking and TowelRoot. The developers need to include robust security features in the application and make use of latest encryption mechanism to help keep the consumer information secure despite targeted security attacks and security flaws in Android.

The most recent data posted on various website depict that Google Play Store includes a greater quantity of mobile apps than Apple App Store. Also, a large percentage of Android device users prefer free apps to paid apps. Hence, the developers must promote their mobile apps aggressively to achieve higher download numbers and implement app monetization options. They also need to implement a comprehensive digital marketing plan to market the app by targeting by far the most relevant users. Many developers have to avail the expertise of digital marketing professionals to advertise their apps aggressively.

Users have option to choose from several Android apps offering identical features and functionalities. But developers often think it is daunting to develop apps with unique features and functionality. They often times include features and functionalities in the app making it much like numerous apps available in the same category inside the Play store. Unlike Apple, Google does not implement stringent guidelines to examine the quality of new apps being submitted to its app store. Insufficient standardized quality assessment guidelines often make developers address issues related to patent. Some developers must design and modify their apps later on to prevent patent issues.

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